Sunday, March 18, 2012

Stratascope Introduces the Next Generation Sales Enablement Platform.


Stratascope Inc., a leading provider of sales enablement research and services, is announcing the general release of its new user interface - the next generation "Sales Enablement Platform". The new service aggregates Stratascope's insight into industries, markets, organizations, and people into a newly designed, interactive web-based portal. According to Bruce Brien, CEO of Stratascope, "We've been listening to what our customers really want out of a web-based research experience. We've taken our existing research portal and really made some great improvements. The new Sales Enablement Platform brings with it a much more contemporary web layout with the customization capabilities that today's users have come to expect."

One of the keys to success in today's fast-paced sales environment is being able to access comprehensive and relevant customer insight in a quick and efficient manner. According to Ann Fortier, Sr. Sales Manager at Stratascope, "Today's sales and account executives want the right information, and they want it fast! There is no better way to really get to know your customer than through the Stratascope Sales Enablement Platform. Our platform provides detailed research on over 2.8 million global companies, 17 million executive biographies, 25,000 business issues across more than 50 industries and an array of news and key development sources all delivered in an easy-to-use, intuitive interface. The Stratascope Sales Enablement Platform is the source for effective and efficient sales preparedness."

The new Sales Enablement Platform features a flexible and customizable interface that will improve the overall research and sales preparation experience. The platform also includes the ability to tag personalized company solutions, whitepapers, references, and case studies to the research.

Stratascope plans to make the new Sales Enablement Platform will be generally available to customers over the next three weeks. About Stratascope Inc. Stratascope Inc., a Milford, MA-based company, is a provider of online research services geared primarily to help enterprise sales and marketing teams bridge the gap between their own products/services and their clients' needs. The company aims to support sales and account executives so they are prepared to talk about their own customer's current situation and real business needs.
For more information about Stratascope, visit www.stratascope.com.

Keywords: Advertising, Communications, Consulting, Data Management, Finance, Internet, Marketing, Other Professional Services, Professional Services, Stratascope Inc., Technology
This article was prepared by Telecommunications Weekly editors from staff and other reports.

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